Don’t Buy a Franchise.
Build Your Own.


What a shop like yours sells
The range is chosen for your location.
A product expert builds your opening range around your city, your floor area and what you plan to sell.
Toys & gamesIndian brands, BIS-compliant
StationerySchool, office and gifting
Home & kitchenEveryday, fast-moving
Beauty & personal careImpulse at the counter
Electronics & mobileCables, audio, accessories
Festive & seasonalLighting and decor in season
Toys come from Indian brands for BIS and compliance reasons. Everything else is imported through our partner and billed to us in India, so it reaches you as a domestic purchase with the paperwork already done.
Where this works
Where this format works.
The fixtures and the systems stay the same. The range changes with the location.

Malls
High footfall, high rent. The opening buy is sized so the range earns its shelf metre.

High street
Repeat trade from your own neighbourhood. This is the format the sample store is built as.

Tier 1 cities
Higher basket, faster turns. Works best at larger floor areas.

Tier 2 & smaller towns
Lower rent and less competition for the format. The customer has seen this shop in the city and cannot buy it locally.
You own the shop. We are not a franchise.
There is no brand licence, so there is nothing for a royalty to attach to. We earn when you reorder — so a shop that does not sell is no good to us either.
And if you ever stop ordering, you keep everything. The shop, the stock and the name are already yours — there is nothing to unwind.
Everything behind your store, in one login.
Six steps from the first phone call to a shop that tells you what to reorder. Pick any one to see what happens in it.

We go through your budget, the space, the rent and the return you expect — before anyone spends anything.
Your budgetSite, size and rentThe catchmentReturn you expectYou end up withA straight answer about your location
Before you decide anything
Will it actually make money on your street?
Put in your own size, rent, staff cost and footfall. Nothing is sent to us and nothing asks for your email — and you can take the result away as a PDF.
See the platform running.
Fifteen minutes on a live shop — the plan, the range, the orders, the till and the reorders.

The sample store
Walk one before you build one.
Fitted, racked and stocked, but not trading — so you can open the drawers and ask anything with nobody waiting to be served.